Allows you to choose the locations where you’d 1. noun Liking a Tweet indicates that you appreciate it. You can find all of your likes by your Used to structure your ads, keywords (for search campaigns) and targeting (for GROUP) to be displayed. By default, location This is the process of defining an audience for your ads. will display ads to people in the specified geographic location or people who express interest in the location. For example, if you target Canada your ads will be displayed to people physically located in Canada (such as people searching for ‘hotel’) and people who use search terms that relate to the location (such as people searching for ‘hotel Vancouver’ even if they are located outside of Canada).