A hashtagA hashtag is any word or phrase immediately preceded by the # symbol. When you click or tap on a hashtag, you’ll see other Tweets containing the same keyword or topic. is any word or phrase immediately preceded by the # symbol. When you clickWhen a An individual person browsing your website (technically, a unique browser cookie). Each user can visit your website multiple times, for example, 1 user could create 3 sessions on your website, with each session containing multiple pageviews. By default, each unique browser cookie will be counted as a separate user which means someone visiting your website on multiple devices (each with their own browser cookie) will mean more than 1 user is reported. The User ID feature allows you to track unique individuals that identify themselves on multiple devices.... Always-R Glossary clicks on an Used to structure your ads, keywords (for search campaigns) and targeting (for GROUP) they are taken […]
The @The @ sign is used to call out usernames in Tweets: “Hello @twitter!” People will use your @username to mention you in Tweets, send you a message or link to your profile. sign is used to call out usernames in Tweets: “Hello @twitter!” People will use your @username to mentionMentioning other accounts in your […]
A username is how you’re identified on TwitterAn information Google AdWords allows you to target your ads to the Google Search Network, Google Search Partners and the Google Display Network. See also campaign. made up of short messages (including photos, videos, and links) from all over the world. Sign up for an Your account is where everything lives inside Google Analytics. Think of it as the top-level folder that you access using your login details. In most cases you’ll have access to a single account that’s storing data for your website, but if you’re managing multiple websites that aren’t directly related, then these should be stored in separate accounts. For example if you're managing your company website and your personal blog. Accounts (and their assets) can be shared with multiple users.... Always-R Glossary., and is always preceded immediately by the @ symbol. For instance, Twitter Support is @TwitterSupport.
a method in marketing research where variables in a control scenario are changed and the ensuing alternate strategies tested, in order to improve the effectiveness of the final marketing strategy.
the section of a Web pageThe page shows the part of the location of a resource on the Internet. after your location of an entity on the Internet. (path) when someone has viewed content on your website. For example, if someone views https://www.example.com/contact then /contact will be reported as the page inside the Behavior reports…. Always-R Glossary that is visible without scrolling.
Tries to spend your daily budgetA The top-level structure of your account, think of campaigns as folders within your account. You can create one or more campaigns inside your account based on your advertising objectives. There are multiple ways to structure your campaigns, for example, you can use campaigns for different targeting (search vs. display), for structuring keywords, allocating budget and more. Each campaign contains one or more ad groups to create a more granular structure inside your account. See also ad group.... Always-R Glossary setting that lets you specify the amount you want a campaign to spend each day. On any given day the budget might overspend by up to an additional 20%, this is to account for changes in impressions and clicks on your ads. If you don’t change the budget […]
Your account is where everything lives inside Google Analytics. Think of it as the top-level folder that you access using your login details. In most cases you’ll have access to a single account that’s storing data for your website, but if you’re managing multiple websites that aren’t directly related, then these should be stored in […]
You can understand how people find your website using the Acquisition reports. The reports present data based on the sourceSource is one of the four main dimensions (along with medium, campaign and Channels provide top-level groupings of your inbound marketing. Each channel combines source and medium so you can understand overall performance. For example, the default channel grouping includes ‘Organic Search’, ‘Paid Search’, ‘Social’ and ‘Email’ which automatically combines pre-defined sources and mediums. You can also configure your own custom channel groupings.... Always-R Glossary) for reporting and analyzing how people found your website. Source tells you where the message was seen. For example, a source of […]
When viewing the Real Time reports, Active Pages shows you the pages people are currently viewing on your website. When someone navigates to another page or closes their browsera software application that allows for the browsing of the World Wide Web. the page that was shown as active will be removed from the Real Time […]
The Real Time and HomeYour Home A timeline is a real-time stream of Tweets. Your Home timeline, for instance, is where you see all the Tweets shared by your friends and other people you follow. displays a stream of Tweets from accounts you have chosen to Subscribing to a Twitter account is called “following.” To start following, click or tap the Follow icon next to the account name on their profile to see their Tweets as soon as they post something new. Anyone on Twitter can follow or unfollow anyone else at any time, with the exception of blocked accounts.... Always-R Glossary on Twitter. reports show you how many people are currently viewing content on your website. Data is processed within a few seconds into the Real Time reports and you can viewWithin each Google Analytics Properties are created within a Google Analytics account. Each property represents an instance of the tracking ID used to collect data from a website, group of websites, a mobile app or the Measurement Protocol. Each property will include data sent to the associated tracking ID. Once data has been collected it is processed in the reporting view (or views) created under the property. See also tracking ID.... Always-R Glossary, there […]